JOGG

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For Tosti Creative, I worked on a film for JOGG, an organisation working across the Netherlands to create healthier environments for children and youth.

The film was created in the run-up to the 2026 municipal elections and was aimed at current and future aldermen. Rather than explaining the issue through statistics or policy, we chose to look at everyday life through the eyes of children. Through open and personal conversations with these kids, they shared what growing up feels like today, what “healthy living” means to them, and how their surroundings influence the choices they make.

I was involved throughout the creative and production process. I helped develop the concept and creative approach, and took responsibility for the production from casting and locations to crew and shoot logistics. I directed the interviews and film.

My share

Director, Producer, editor

Date

April 10, 2026